It started out with beers in a kitchen.

Nerd Snowboards never started as an actual, real company. For years, it was a fictitious brand that Jordan and Kevin created just for laughs. Jordan and Kevin, both worked as product tester, for companies within the snowboard industry. It was common for the two to compare notes and go on at length about small details and why they were important. Often, colleagues from brands they were testing would overhear the conversation and endearingly blurt out “nerds!” Fast forward a season or two and Jordan and Kevin are living in the same apartment. They would be hanging out in the kitchen, enjoying a beer, while talking about snowboard ideas. Eventually, these conversations would lead to the creation of the fictitious snowboard brand, “Nerd Snowboards.” The ideas and concepts were outrageous. Often stating that the company never reported earnings, only massive annual losses due to the wild ideas. Tesla coils running within in the office and warehouse for no purpose, employees being issued work uniforms as movie quality Stormtrooper costumes, while Jordan and Kevin would be donned in Boba Fett and Darth Vader costumes. Boards with non-newtonian cores or dark matter in replacement of fiberglass were common suggestions or “business decisions”. Years later, and no longer living together, Jordan saw something missing from the snowboard industry. The fun seemed to be slipping away. Large companies were pushing margins further and further and sacrificing the quality of boards in the hunt for larger profits. However, the time was right for small companies to flourish. Jordan decided it was time to start a snowboard company for himself. He contacted Kevin to help come up with the first concepts for board designs. Designing boards can be a time consuming process, especially when two nerds are stressing over the details. However, there was one very obvious and mutually easy decision. The brand name. And thus, “Nerd Snowboards” went from fiction to fact. We’re here for the good times and good turns. We stress over the details because the details matter. We nerd out on snowboard design, concepts, bio mechanics, and physics because it’s just who we are. We are nerds! Now, come join the herd….